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Brochures...
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Even
in the age of all things digital, the brochure is still an effective way
to get your business message out! Presentation
is everything! A brochure is
your first impression to a potential client.
Make it a strong one!
Every
company needs a great brochure that will sell their products and services.
At Innovative Designs, we
understand this. A brochure
that tells a story with a beginning, middle and end, attracts your
audience with an eye catching, clear clean message and has just the right
design and flow is a winning brochure.
Do you want the best presentation possible and positive results?
Then Innovative Designs is the place for you. You supply the copy and we will do the rest! |
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Brochure
Types...
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The
following are the basic brochure formats that Innovative Designs supplies.
However, if you are looking for something different, let us know
and we will do our best to accommodate you! |
Bi-Fold
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Bi-fold
brochures are found among us every day and are a very popular version for
many companies. The front panel works
as the front-page, and its main purpose is to introduce the piece and to
cause the necessary intrigue or impact to make the viewer want to open it
and read the contents. The inside panels
are usually reserved for content, while the back-cover is used for contact
information; of course this can change.
Whether
they are intended for product presentations, catalogues or company
introductions, the Bi-fold is sure to do the trick! |
Tri-Fold
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Tri-fold
brochures are one of the most common brochures. They are thin and
convenient to carry and tempt viewers to open it as they cause intrigue.
These brochures are economical to print since they
are basically standard-sized prints, letter or legal, on light stocks that
are folded in three. They have 6 panels to place information on, which is
an advantage over other types of brochures. Viewers
are tempted to open these kind of brochures, as they cause intrigue.
So, they are suitable for designs of good impact.
Intended
to be handed over to people, put in folders, or as a more elegant
alternative to the flyer in trade shows the Tri-fold is an excellent
option. |
Gate-Fold
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Gate-fold
brochures are not very common which is why they produce great impact when
they are used. These brochures are
usually large and costly, so they are intended for high-impacting
marketing. The standard gate-fold
brochure is a letter page folded in 2 as it’s shown on the left, which
results in 6 panels: 1 front panel, 1 back panel, and 3 internal panels.
These brochures are usually printed in high-quality
paper to ensure a long lifetime and that it will reach the hands of the
target audience. Viewers tend to keep them for more time than other
brochures, which increases the public awareness of the brand and allows
the possibility of being handed over to other people in case the first
person is not interested in the contents.
Excellent
for presentations the Gate-fold is a great way to showcase high-end
product and services! |
Z-Fold
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This
is the alternative to tri-fold brochures. They are very similar in terms
of cost and in the impact they have. Z-fold
brochures are used when the flow of the reading adapts better to this
structure. They can adapt to small or large paper sizes.
As
tri-fold brochures, viewers are most likely to open this kind of brochure,
as they cause intrigue when closed. |
Sale
Sheet / Flyers
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Sale
Sheets / Flyers are basically pamphlets or circulars created to achieve
mass distribution. They are usually
standard letter size, but can be any size bigger or smaller depending on
your needs. They are usually printed in few colors, to keep costs down.
Either
single or double sided the Sale Sheet /Flyers is ideal for promotions or
campaigns were the target audience is vast. |
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